Infel – 2020

Infel website

An editorial redesign for a publishing house, tuned for long reads and slow scrolling paired with enticing imagery.

Context

A publisher with a deep archive and a site that made it hard to find anything worth reading.

Set a typographic scale that holds up at long reading lengths on any screen
Designed article templates that mix image, quote and text without breaking rhythm
Checked contrast and focus order so the archive stays usable with a keyboard

An everyday banking app rebuilt around the few things people actually do every day. My proudest project to date.

A ticket shop for a music cruise, guiding guests from headliner to booked cabin in a few clear steps.

A high-concept holiday platform for a radio brand, built to sell an experience rather than a room.

Mortgage advice without the jargon: a digital journey that turns a daunting financial decision into clear, guided step direction advisor contact.

Shared component libraries and tokens that let several teams ship work that still looks like one product, either through AI, or sheer will power.

This very site – designed, written and shipped with AI as a working partner in the process.

A website for a sustainable energy company, turning a complex waste-to-energy story into a clear, confident brand presence.